Tuesday, August 19, 2008
Morning Advertiser - Third Place
A piece for this Thursday's MA ( pub trade mag). The article was about the sociological concept of the 'third place' ( first and second places being home and workplaces respectively), an environment to relax and socialize in, necessary for both the wellbeing of individuals and for the community at large.
The author argues that the pub is the natural claimant to this position, but needs to adapt to make itself more appealing to a broader market, in particular those who have moved away from pubs to cafés as their favoured place to meet, socialize and relax.
Click on the Image to Enlarge