Tuesday, January 4, 2011

Restaurant Magazine - January 2011


Restaurant Magazine - January 2011

A piece I did just before Christmas (during the mad rush of my Advent Calendar) for regular client Restaurant magazine.

It was an article about the Restaurant industry in Dubai, which, despite the down-turn in the global economy, seems to be going from strength to strength, with more and more international food chains opening branches there every week. The author, Mark Stretton, credits the deep pockets and tireless support of Dubai's ruler, Sheikh Mohammed bin Rashid Al Maktoum, for this unceasing growth.

The editors suggested the famous palm tree islands for the design, each peppered with hotels, cafés and restaurants, but I wasn't really happy with the idea given the very small scale of the final printed artwork. I came up with the idea of relaxed and benevelent Sheikh Mohammed rubbing a magic lamp à l'Alladdin, with all the restaurants billowing out like genies, and they went with that!

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